What is Search Engine Optimization?

SEO (Search Engine Optimization)


Search Engine Optimization

SEO is the acronym for “Search Engine Optimization“. The process is very involved and its something that takes many years of full time study to truly master the art.

There are many different aspects of search engine optimization which can be organized by four primary categories. The two main categories for SEO in which most specific topics lie under are on page SEO and off page SEO, Google Guidelines and Google Core Search Algorithms.

Keyword research is an example of of both on page SEO (keyword density, quality copy with proper keywords, heading tags, etc) and off page SEO (link building, link text keyword diversity).

Thoughts.com was created by twenty year SEO lifer and master search engine optimizer Benjamin Ogden.

Benjamin Ogden SEO Agency

Benjamin has more experience working in the search engine optimization field than most SEO agencies going all the way way back to 2001 when he first started ranking web pages in the search engine results pages (SERPs)

On BenjaminOgden.com he provides white glove fully managed SEO services with affordable managed search engine optimization packages to meet every budget. When you go with managed SEO from Benjamin Ogden you’re investing into an original search engine optimization strategy that is customized based on the exact needs of your website given its industry, current position within the industry, competitive landscape and Google keyword opportunities.

Whether you’re an Enterprise Organization or a Local / Small Business, Benjamin will custom tailor your websites managed SEO campaign exactly to its unique & individualized needs based on its natural organic search footprint to maximize organic search engine exposure.

Getting listed in Google My Business (GMB) is just the first step in local SEO for small businesses but an incredibly important one nonetheless.

Optimizing your GMB listing for organic local traffic, like search engine optimization itself, is just as much optimizing art as it is equal parts SEO science.

If you’re new to SEO then starting with the basic fundamental search engine optimization principles that have proven the test of time tried and true. The Google Digital Garage offers a search engine optimization fundamentals course by the University of California.

Go to BenjaminOgden.com for all-in-one solutions for search optimization ranging from private SEO consulting to Digital Marketing Agency services such as content generation, social media management and pure organic white hat link building.